ASOS: How Do They Really Do It?
ASOS: How Do They Really Do It?
The secrets of the online fashion retailer, with insiders and experts revealing how it has become a global clothes-selling powerhouse in just two decades. The programme uncover how its hi-tech website works and shows how it encourages shoppers to spend and delivers discounts by tracking their preferences, and looks at how the company took on traditional fashion chains and even bought up some of the High Street's biggest brands to become one of the UK's fastest-growing businesses
ASOS: How Do They Really Do It? airs on Channel 5 HD at 6:05 PM, Wednesday 26 June. (Subtitles, repeat.)
Topics
News ➝ Current Affairs
Documentary
Steven Prior
Director
Ben Algar
Producer
Harriet Scott
Executive Producer